The reason I was drawn to Smart Works is that it reframes the idea of charity as community. It’s a network of women supporting and empowering other women in their professional pursuits

Meghan, The Duchess of Sussex

Linda Farrow Female Pioneer Eye Wear Industry

Linda Farrow is an icon today. She is a pioneer in the eyewear industry. She is the very embodiment of women inspiring women. When she started her company in the 1970s women CEOs were unheard of. Linda broke barriers in the male dominated industry shattering glass ceilings to come out on top.

Linda Farrow shares Duchess Meghan’s belief that women should be part of each other’s success stories. The collaboration with Smart Works is perfect because they both share the ethos of female empowerment.

Purpose of Smart Works Women’s Empowerment

• Providing top-to-toe outfits for job interviews
• One-to-one interview training
• Networking
• Personal development.

Benefits of Collaboration with Linda Farrow

• Linda Farrow donating over 200 pairs of Linda Farrow optical frames to Smart Works
• The Capsule collection will raise funds for SmartWorks with 50% of the Recommended Retail Price donated to the organization.

Smart Works first capsule collection the SmartSet was the brainchild of Duchess Meghan the former Meghan Markle and designed by designer Misha Nonoo.

Both women believe strongly in women’s empowerment. All these women believe in purpose and profit. Almost 50 years later Linda Farrow has proven that the Linda Farrow brand can be profitable and more importantly has been built to last.